Let’s move Hungarian Fashion and Design online!

The Hungarian Fashion & Design Agency established the Budapest Select umbrella brand in 2018, in order to promote domestic brands internationally. The aim of the umbrella brand is to provide designers with greater attention, recognition and success through unified communication, while simultaneously making sure that the designers are able to retain their own elements of design.

The HFDA launched the Budapest Select webshop in response to the popularity and spread of e-commerce and changed consumer habits. The webshop is able to provide wider visibility online for Hungarian brands, and by doing so drawing attention to the unique characteristics of Hungarian designers.

About the Hungarian Fashion and Design Agency

The Hungarian Fashion and Design Agency (HFDA) was founded in 2018 with the aim of providing effective, structured, and coordinated professional support to all players in the industries of Fashion and Design. The Agency’s most important tasks include increasing export, strengthening and developing domestic production, and developing and safeguarding traditional creative and professional knowledge, and further, to achieve effective professional coordination between domestic and international players in the fields of fashion and design.


Camera Nazionale della Moda Italiana

Italiana Istituto Europeo di Design

World Design Organization

The Bureau of European Design Associations

The Hungarian Furniture Association

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